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High Subscription Rate

Customer data can be collected without requiring users to provide personally identifiable information, helping increase subscription rates and improve user engagement.

Unlike other marketing channels, Web Push notifications offer users a simple and seamless opt-in experience. All they need to do is click the "Allow" button to start receiving notifications.

No more spam

There’s no need to worry about spam filters—unlike email, they have no impact on the deliverability of Web Push notifications.

With Web Push notifications, there are no spam folders to worry about—an important advantage for maximizing visibility and engagement. Notifications are delivered directly through web browsers rather than international email service providers, eliminating the deliverability challenges, restrictions, and filtering rules that can prevent messages from reaching users.

High Customer Engagement

Greater impact on customers, reflected in significantly higher response rates—up to 4x higher than newsletters.

Because Web Push notifications are delivered in real time, they achieve higher engagement rates compared to other marketing channels. The combination of offers, discounts, and targeted alerts helps businesses increase the number of returning users to their websites and drive more purchases.

Personalized Message for Each Customer

You can easily create groups based on user segmentation and send them targeted messages.

Users who receive messages tailored to their preferences and needs, through targeted and segmented communication based on their consumer behavior, enjoy a better user experience and consequently drive higher campaign conversion rates.

  • To achieve better results, you can create groups based on shared characteristics—for example, users who visited a specific page on your website. Once these users opt in to receive notifications, the segments are automatically updated, and they will receive targeted Web Push messages.

  • The Pulses Web Push platform enables you to send desktop and browser notifications through major browsers including Google Chrome, Safari, Firefox, and others.

  • Access the key metrics that matter most, enabling data-driven decisions that help grow your business revenue.

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Dynamic Group Creation

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To achieve better results, you can create groups based on shared characteristics—for example, users who visited a specific page on your website. Once these users opt in to receive notifications, the segments are automatically updated, and they will receive targeted Web Push messages.

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Wide Browser Support

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The Pulses Web Push platform enables you to send desktop and browser notifications through major browsers including Google Chrome, Safari, Firefox, and others.

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Advanced Reports

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Access the key metrics that matter most, enabling data-driven decisions that help grow your business revenue.

FAQ

What is the main advantage of Web Push notifications compared to other marketing channels?

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Our service allows you to send messages directly to a customer’s browser or mobile device, even without email or a dedicated app. Subscription is simple (just one click), with no reliance on inboxes or spam filters. The result: high visibility, increased engagement, and instant reach.

How do you integrate the service into a website, and is it technically complicated?

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Not at all. All you need to do is add a short code snippet (script) to your website—a quick process that takes just a few minutes and works with any site running on HTTPS. Once installed, every visitor can opt in to receive notifications with a single click, allowing you to start building a loyal audience without adding friction for users or burdening your system.

Can personalized messages be sent based on users’ behavior on the website?

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Yes. The system allows you to track user actions on your website, such as visiting a product page or abandoning a cart, and send relevant messages at exactly the right time. This way, you’re not just advertising—you’re delivering a personalized message that reaches the customer when they are most receptive and ready to engage.

What metrics and reports are available to measure whether the service is actually delivering results?

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The system provides clear reports, including opt-in rates, number of messages sent, click-through rate (CTR), and the impact on repeat purchases. This allows you to measure performance, gain insights, and continuously improve based on data-driven decisions.

How do I get started, and what’s the next step to activate Web Push for my business?

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The first step is to open a trial account or contact us. We’ll guide you through the setup, including installation, building the opt-in flow, creating your first message, and configuring a simple use case. Within just a few days, you’ll start seeing traffic, engagement, and increased sales. So why wait? Get started now.